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Author : Xand van Tulleken
ISBN : 9781529961034
Product Type : Book
Publisher : Cornerstone
Language : English
| Unit Type | Each |
|---|---|
| Audience | Adult |
| Publication Year | 2026 |
| Category 1 | Non-Fiction |
| Category 2 | Home & Lifestyle |
| Category 3 | Health & Lifestyle |
| Format | Hardback |
| Pages | 400 |
| Dimensions | 24.2 x 16.7 x 3.6 cm |
| Weight | 606 g |
Doctor and broadcaster Xand van Tulleken investigates popular wellness claims, supplements, tests and health technologies, separating evidence-based advice from marketing and misinformation.
There has never been a more confusing time to try to be healthy. In the past decade, the healthcare sector has witnessed a remarkable surge in innovation: drug design, genomics and diagnostic technology have all changed almost beyond recognition.
Simultaneously, there has been a significant expansion in consumer health services, including the supplement industry, blood testing, consumer genomics and wearable technology, which claim to improve “wellness” (emphasising physical and mental performance and longevity) rather than curing or preventing specific disease states.
For a typical consumer this is both confusing, as the health and wellness industries are almost indistinguishable, and expensive, as consumer health emphasises personalised products, often sold on a subscription basis.
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Take 20% off your first order
Enter the code below at checkout to get 20% off your first order