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Good Strategy/Bad Strategy : The Bestselling Business Classic: The Difference And Why It Matters
- £11.99 GBP
- £11.99 GBP
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Author : Richard Rumelt
ISBN : 9781781256176
Product Type : Book
Publisher : Profile Books Ltd
Language : English
Limited-Time Offers, End in:
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Subtotal:
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| Unit Type | Each |
|---|---|
| Audience | Adult |
| Publication Year | 2017 |
| Edition | Main |
| Category 1 | Non-Fiction |
| Category 2 | Business & Finance |
| Category 3 | Management |
| Format | Paperback |
| Pages | 336 |
| Dimensions | 19.8 × 12.9 × 2.4 cm |
| Weight | 278 g |
In Good Strategy/Bad Strategy, Richard Rumelt explains what effective strategy really means and why many organisations confuse genuine strategy with slogans, financial targets and ambitious visions. Drawing on examples from business, government, military history and other fields, Rumelt shows how good strategy identifies the key challenges facing an organisation and develops a coherent approach for overcoming them. He presents practical principles for recognising weak strategies and creating focused, action-oriented plans that respond intelligently to real-world problems.
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